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    It is very difficult to take weight off as women age unless they have been active through the years:

http://www.msnbc.msn.com/id/3032619#36009094

This article outlines many of the methods ShapeIQ recommends to naturally raise serotonin and promote the health of the whole woman. This can help her be more resistant to the junk food etc. of 21st Century America:

http://health.yahoo.net/experts/healthieryou/6-natural-ways-feel-happier

This article shows the big change from the 1960’s to now and some of the reasons behind it:

http://www.msnbc.msn.com/id/3032619/ns/nightly_news/#37837456

ShapeIQ  cautions about the dangers  of too much sugar.  Here is more supporting evidence:

http://www.msnbc.msn.com/id/3032619/ns/nightly_news/#36675974

Women are more drawn chemically to some foods:

http://www.msnbc.msn.com/id/21134540/vp/37971906#37971906

Women can be normal weight or BMI but still be carrying an unhealthy amount of body fat-It’ Shape Not Weight:

http://abcnews.go.com/GMA/HealthyLiving/people-considered-average-weight-normal-weight-obese/story?id=9671590

ShapeIQ believes that young American  women being healthy and fit is the key to the country’s health future:

http://today.msnbc.msn.com/id/39046790/ns/health-pregnancy/

More human chemistry discoveries regarding shape:

 

http://www.cbsnews.com/stories/2010/09/10/health/webmd/main6853262.shtml?tag=cbsnewsMai

Women suffer from depression at twice the rate of men.  For years ShapeIQ has been advising exercise to combat depression in women especially because of their biochemical makeup.  Here are the new guidelines:

http://abcnews.go.com/GMA/OnCall/video/guidelines-depression-treatment-11773708

More research backing the importance of ShapeIQ’s mission to promote the health of young women:

http://today.msnbc.msn.com/id/26184891/vp/39719751#39719751

Toning and protein rev a woman’s metabolism:

http://today.msnbc.msn.com/id/26184891/vp/39779445#39779445

Women’s Health Report Card:

http://hrc.nwlc.org/key-findings

ShapeIQ For years ShapeIQ has believed that the presence of too much sweet/starchy carbs in our diet, especially in the absence of toning exercise is our major probem. The rest of the nutritional world is starting to come around to our way of thinking:
http://www.latimes.com/health/la-he-carbs-20101220,0,5464425.story

The many benefits of one of women’s main hormones, oxytocin:

http://www.myhealthnewsdaily.com/11-effects-of-oxytocin-0824/

The Southeastern U. S.- The Diabetes Belt:

http://www.reuters.com/article/2011/03/08/us-health-diabetes-idUSTRE7270WU20110308?feedType=RSS&sp=true

New food addiction research:

http://abcnews.go.com/Health/brain-activity-food-addiction-similar-addictions-study/story?id=13291191

As peoples’ personal environments change so does their health:

http://news.yahoo.com/s/nm/20110509/hl_nm/us_canadian_inuit

More research showing the need for toning in 21st cetury America:

http://www.msnbc.msn.com/id/43180259/ns/health-diet_and_nutrition/

Toning changes women’s estrogen ratio naturally in a similar way to this drug.

http://www.cbsnews.com/stories/2011/06/06/earlyshow/health/main20069230.shtml?tag=cbsnewsTwoColUpperPromoArea

We are fighting this trend:

http://articles.latimes.com/2011/jun/15/nation/la-na-womens-health-20110615

Summer 2011 toning moves:

http://health.yahoo.net/experts/healthieryou/8-moves-to-your-best-summer-body

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Weight challenges start early these days. Remember recent research is also showing the impact of metabolic imprinting from mother to baby. The physical condition of our young mothers is important both to their health and future generations. This needs to be combined with appropriate feeding after the child is born:
http://www.cbsnews.com/stories​/2011/06/23/health/main2007376​1.shtml?tag=cbsnewsMainColumnA​rea

www.cbsnews.com

New report attempts to prevent big babies from becoming obese adults

British doctors come up with a very important discovery with regard to diabetes….Coach
http://www.cbsnews.com/8301-50​4763_162-20074135-10391704.htm​l?tag=cbsnewsMainColumnArea

Our fast food culture and it’s effects are spreading to the rest of the world…Coach
http://www.msnbc.msn.com/id/43​536044/ns/health/

www.msnbc.msn.com

The number of adults with diabetes worldwide has more than doubled since 1980 to 347 million, a far larger number than previously thought and one that suggests costs of treating the disease will also balloon.
 

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Regular exercise (especially toning type) empties muscles of their sugar supply and is the natural way for women to avoid Type 2 Diabetes. Older women need exercise almost every day to accomplish this….Coach
http://www.drmirkin.com/fitnes​s/exercise_and_insulin.html

www.drmirkin.com

Health, Fitness and Nutrition FAQs
Some important insights about sun exposure tthrough windows….Coach
http://shine.yahoo.com/event/s​ummertravel/can-you-get-sunbur​ned-through-a-window-2496476/

shine.yahoo.com

By Sarah B. Weir (Photo: Getty Images) More from Green Picks blog While most people can not get sunburned through a window, that doesn’t mean that glass protects you from all of the harmful effects of the sun. Glass commonly blocks UVB rays, but…
Compelling graphics on American obesity trends…Coach
http://www.cdc.gov/obesity/dat​a/trends.html#State

www.cdc.gov

During the past 20 years, there has been a dramatic increase in obesity in the United States and rates remain high. In 2010, no state had a prevalence of obesity less than 20%. Thirty-six states had a prevalence of 25% or more; 12 of these states (Alabama, Arkansas, Kentucky, Louisiana, Michi
A VERY IMPORTANT article concerning a problem ShapeIQ has been talking about for a long time. Snacking is one of our biggest challenges. It keeps insulin levels up which keeps us in fat storage mode throughout the day…Coach
http://abcnews.go.com/Health/w​_DietAndFitness/american-diet-​now-snacking-expanding-country​s-waistline/story?id=13948594

abcnews.go.com

Americans eat roughly 570 calories more per day than they did in the 1970s, according to a new study. While supersize portions are partly to blame, steady snacking is the bigger culprit.
Breast cancer is the #1 killer of YOUNGER American women. It is mostly enviromentally caused. Here are some important preventive lifestyle suggestions…Coach
http://abcnews.go.com/Health/r​educe-risk-breast-cancer/story​?id=13949237

abcnews.go.com

‎12 Tips for Reducing Your Risk of Breast Cancer
Diet sodas are bad for our waistlines…Coach
http://healthland.time.com/201​1/06/29/studies-why-diet-sodas​-are-no-boon-to-dieters/?hpt=h​e_c2

healthland.time.com

More bad news, diet soda drinkers: data presented recently at the American Diabetes Association’s (ADA) Scientific Sessions suggest that diet drinks may actually contribute to weight gain and that the artificial sweeteners in them could potentially contribute Type 2 diabetes.

 Some ab exercises:

http://www.thepostgame.com/blog/training-day/201106/three-ab-exercises-you-can-do-without-leaving-your-couch

Summer running modifications…Coach
http://health.yahoo.net/rodale​/RW/adjust-your-workout-for-ho​t-summer-days

health.yahoo.net

Adjust your workouts according to the conditions
Snacking too much is a 21st century challenge…Coach
http://health.yahoo.net/articl​es/obesity/snacking-not-portio​n-size-largely-driving-us-over​eating

health.yahoo.net

Over the past several decades Americans have steadily gotten fatter.
 

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Smoking impacts women much more negatively than men. Women smokers have twice the risk of developing lung cancer…Coach
http://www.cbsnews.com/8301-50​4763_162-20091183-10391704.htm​l?tag=cbsnewsMainColumnArea

www.cbsnews.com

Analysis of data from studies as far back as 1966 show women smokers 25 percent more likely to develop heart disease than men who smoke Read more by David W Freeman on CBS News’ HealthPop.
Sugar in all the wrong places…Coach
http://health.yahoo.net/articl​es/nutrition/photos/sneaky-sug​ar-offenders#0

health.yahoo.net

Find information on wellness, diet, fitness, weight loss, mental health, anti-aging, conditions & diseases, drugs & medications, and more on Yahoo! Health
Some good whole food suggestions…Coach
http://shine.yahoo.com/channel​/health/5-foods-that-keep-you-​thin-2507875/

shine.yahoo.com

It’s true: Apples can help you stay thin. (Thinkstock) Take a look around any book store, and you’ll find dozens of diet books lining the shelves. Despite their bright and cheerful covers, with their positive, upbeat claims, many of them are…

shine.yahoo.com

Photo Credit: Claude Guillaumin Are you approaching your regimen all wrong? Dermatologists expose common blunders that could be sabotaging your complexion. MYTH 1: A complete skincare routine must have three steps. TRUTH:Cleanse, tone, then…
Some good arm exercises…Coach
http://health.yahoo.net/experts/healthieryou/6-moves-tank-top-ready-arms

health.yahoo.net

As the weather warms up and the sweaters come off, many of us realize our arms might not be ready for the big reveal. No big deal

 Optimism is important all through life…Coach
http://abcnews.go.com/Health/HeartDisease/attitude-adjustment-optimism-staves-off-stroke-older-patients/story?id=14125345

Some bad for our waists beverages…Coach
http://shine.yahoo.com/channel/health/9-fast-food-beverages-to-avoid-2519667

shine.yahoo.com

by Brynn Mannino We recently created a list of ” Fast-Food Items You Should Never Eat,” but stacked burgers, extra-large sandwiches and loaded platters only account for some of the fast-food calories you’re likely to consume. Often,…
‎10 negative food ingredients…Coach
http://www.everydayhealth.com/health-report/jillian-michaels-healthier-life/processed-foods-pitfalls.aspx?xid=nl_EverydayHealthHealthyLiving_20110814

www.everydayhealth.com

If you buy processed foods, check the ingredient labels first. Many contain trans fat, toxic chemicals, and other unhealthy ingredients. Avoid these foods.
The health effects of positive relationships…Coach
http://www.everydayhealth.com/emotional-health/social-support.aspx?xid=nl_EverydayHealthEmotionalHealth_20100124

www.everydayhealth.com

Being with friends is not only fun, it can be good for your health, too. Learn more about the power of relationships at Everyday Health.
Lifestyle changes to prevent Type-2 Diabetes….Coach
http://www.cnn.com/2011/09/05/health/five-keys-diabetes-prevention/index.html?hpt=he_c2

www.cnn.com

Changing one aspect of your life — such as eating healthier or exercising more — could reduce your likelihood of developing diabetes, a new study says.
Another reason to lower soft drink intake…Coach
http://shine.yahoo.com/event/vitality/7-worst-foods-for-your-teeth-2516131/#photoViewer=1

shine.yahoo.com

We encourage using waist-hip ratio and body fat percentage rather than scale weight and BMI mainly because they do not differentiate between fat and lean tissue whose proper proportion is a key to health…Coach
http://www.npr.org/templates/story/story.php?storyId=106268439&sc=emaf

www.npr.org

Weekend Edition math guy Keith Devlin graded the body mass index, a popular measure of determining healthy body weight, and failed it on 10 grounds.
Good news from Olive Garden and Red Lobster…Coach
http://news.yahoo.com/mrs-obama-applauds-olive-garden-announcement-161936772.html

news.yahoo.com

Michelle Obama says a pledge by the Olive Garden, Red Lobster and four other restaurant chains to serve healthier meals is a “breakthrough moment” for the industry
Hi Everyone.
Please take a look at this video. It gives important insight into why scale weight is a bad wellness indicator and why toning is a crucial part of our lifestyles…Thanks, Coach
http://abcnews.go.com/GMA/HealthyLiving/video/sneaky-fat-9674189

abcnews.go.com

Normal Weight, Yet Still Obese?
Our environment in postmodern society is becoming tougher on our mental health…Coach

http://abcnews.go.com/Health/reporting-mental-illness-rise-fewer-seek-treatment-study/story?id=14585730

abcnews.go.com

According to a new study, more American adults than ever are reporting being disabled by the symptoms of depression, anxiety or other emotional problems, but fewer are seeking help for their distress.
 
Caffeine has other downsides but it seems to help women’s depression..Coach
http://www.cbsnews.com/8301-504763_162-20112090-10391704.html?tag=cbsnewsMainColumnArea

www.cbsnews.com

Harvard study shows that the more coffee women drink, the lower their chances of developing depression Read more by David W Freeman on CBS News’ HealthPop.
Facebook raises oxytocin…Coach
http://www.allfacebook.com/facebook-releases-same-hormone-as-cuddling-2011-04

www.allfacebook.com

Scientists are studying how social networking sites like Facebook causes us to release oxytocin, a cuddly chemical that is linked with all kinds of feel-good emotions.
What does Twitter say about us?…Coach
http://www.cbsnews.com/8301-504763_162-20113508-10391704.html?tag=cbsnewsMainColumnArea

www.cbsnews.com

Analysis of tweets from 2.4 million people in 84 countries confi

Women’s and men’s dining habits…Coach
http://www.huffingtonpost.com/2011/10/04/eating-with-men-eat-less_n_994013.html

www.huffingtonpost.com

A new study published in the Journal of Applied Social Psychology confirms what many already could have guessed: women eat less when in the company of men. The study analyzed the eating habits of 127 college students and whether the students sat alone or with company.

rms moods rise and fall according to pattern Read more by David W Freeman on CBS News’ HealthPop

http://news.yahoo.com/vitamins-may-increase-womens-risk-dying-research-finds-212402256.html
Vitamins need to be ingested in moderate amounts and are best obtained from food sources. Too much can be as bad as too little…Coach

news.yahoo.com

Popping vitamins may do more harm than good, according to a new study that adds to a growing body of evidence suggesting some supplements may have health risks
Eating healthy in a tough economy…Coach
http://shine.yahoo.com/channel/food/10-ways-to-eat-healthy-on-a-budget-2575823/#photoViewer=1

shine.yahoo.com

‎- Naa Ako-Adjei, The Daily Meal More from The Daily Meal: 25 Best-Selling Cookbooks of All Time The 25 Foods Everybody Wants to Cook Dried Herbs that Aren’t Worth It 10 Common Kitchen Mistakes and How to Fix Them What to Do with Apples Besides…
As males go through the years and different life stages sometimes their behavior becomes less stressful to females. Again, this may have to do with biochemistry…Coach
http://www.modernmom.com/blogs/leslie-morgan-steiner/good-news-men-are-hard-wired-to-be-involved-parents

www.modernmom.com

It’s always refreshing when the latest parenthood headlines focus on fathers instead of mothers. Last week, the front page of the New York Times read: “Fatherhood Cuts Testosterone, Study Finds, for Good of the Family

 
Toning may have a similar effect to this drug…Coach
http://www.cbsnews.com/stories/2011/06/06/earlyshow/health/main20069230.shtml?tag=cbsnewsTwoColUpperPromoArea

www.cbsnews.com

Even small amounts of alcohol can increase women’s breast cancer risks…Coach
http://www.businessweek.com/news/2011-11-03/breast-cancer-risk-rises-with-moderate-alcohol-use-study-finds.html

www.businessweek.com

A daily drink, whether it’s red wine, beer or liquor, may increase a woman’s risk of breast cancer, according to a study that suggests moderate drinking has similar ties to the disease as heavy alcohol consumption.
 

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Breast cancer is the #1 killer of YOUNGER American women. It is mostly enviromentally caused. Here are some important preventive lifestyle suggestions…Coach
http://abcnews.go.com/Health/reduce-risk-breast-cancer/story?id=13949237

abcnews.go.com

‎12 Tips for Reducing Your Risk of Breast Cancer
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Women face discrimination in health care in 37 states still in 2011…Coach
http://www.cbsnews.com/8301-500165_162-57322289/report-37-states-allow-health-coverage-gender-bias/?tag=cbsnewsMainColumnArea

www.cbsnews.com

The Early Show: Report: 37 states allow health coverage gender bias – Prevention mag: 95 percent of companies with individual plans use “gender rating”; Why? Women use services more than men
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Obesity is a major cause for concern…Coach
http://www.everydayhealth.com/weight/0629/obesity-a-major-cause-of-early-death-in-women.aspx?xid=nl_EverydayHealthWomensHealth_20110929

www.everydayhealth.com

Obesity is a major risk factor for death among obese women who don’t smoke, particularly low-income women, a new study finds.
Salty/starchy foods raise oxytocin and serotoni levels. This is why they are so tempting, especially to women who run lower on serotonin…Coach

http://healthland.time.com/2011/04/07/why-french-fries-are-good-comfort-food/

healthland.time.com

Ever wonder why French fries, potato chips and Cheetos are so appealing when you’re feeling stressed? A new study suggests that elevated levels of salt in the body lower stress hormones and raise levels of oxytocin, a hormone involved in love and other social connections.
Another reason to keep insulin levels low and steady…Coach
http://abcnews.go.com/blogs/health/2012/01/02/hormone-in-women-linked-to-dementia-study-finds/

abcnews.go.com

Researchers have found a possible connection between a hormone found in body fat and the risk of dementia, adding to the growing evidence on the potential link between the condition and diabetes. A new study found that women with high levels of a hormone called adiponectin were at an increased risk …
Study shows women can be at higher risk for mental illness…Coachhttp://www.msnbc.msn.com/id/46056751/ns/health-mental_health/

www.msnbc.msn.com

One in five American adults, or nearly 50 million people, suffered mental illness in the past year with women and young adults more susceptible, a government report released on Thursday found.
Challenges to scale weight and BMI…Coach

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